Certainty About Uncertainty

Summary:

There's an excellent article in today's New York Times (5/21/09) by Daniel Gilbert, a professor of psychology at Harvard University and author of Stumbling on Happiness, a book I recommend and frequently quote in my own writings. The article is called "What You Don't Know Makes You Nervous" and the gist of it is that people tend to be more content knowing the worst case scenario than facing the uncertainty of not knowing.

There's an excellent article in today's New York Times (5/21/09) by Daniel Gilbert, a professor of psychology at Harvard University and author of Stumbling on Happiness , a book I recommend and frequently quote in my own writings. The article is called "What You Don't Know Makes You Nervous" and the gist of it is that people tend to be more content knowing the worst case scenario than facing the uncertainty of not knowing.

According to research Gilbert cites, uncertainty about a possible unwanted outcome upsets people more than certainty about that very same outcome. It's the not knowing that drives people crazy. Whereas when people know what the situation is—even if it's bad news—they may agitate over it, but then they come to terms with it, deal with it, and get on with their lives.

As Gilbert puts it, people feel worse when something bad might occur than when something bad will occur. Thus, people who have faced the most undesirable life circumstances and made peace with their situation often report being happier than anyone would predict. Meanwhile, the people who lie in wait for a feared inevitable circumstance are the unhappy ones.

Check out Gilbert's article—and also the video at the end of the article, where you can hear his presentation on the subject. Fascinating stuff!

User Comments

1 comment

Anonymous's picture
Anonymous

I wonder what this tells us about risk management on software projects? I've long believed that managers so often ignore or hide risks primarily because they can't tolerate uncertainty. It's easier to pretend a risk isn't there than to have to live with not knowing whether or not it's going to hit.<br><br>But then, is there a way we can use Gilbert's insight to get uncertainty-intolerant people to actually deal with risk?

June 10, 2009 - 7:49pm

About the author

Naomi Karten's picture
Naomi Karten

Naomi Karten is a highly experienced speaker and seminar leader who draws from her psychology and IT backgrounds to help organizations improve customer satisfaction, manage change, and strengthen teamwork. She has delivered seminars and keynotes to more than 100,000 people internationally. Naomi's newest books are Presentation Skills for Technical Professionals and Changing How You Manage and Communicate Change. Her other books and ebooks include Managing Expectations, Communication Gaps and How to Close Them, and How to Survive, Excel and Advance as an Introvert. Readers have described her newsletter, Perceptions & Realities, as lively, informative, and a breath of fresh air. She is a regular columnist for StickyMinds.com. When not working, Naomi's passion is skiing deep powder. Contact her at naomi@nkarten.com or via her Web site, www.nkarten.com.