But, don’t stop there. Involve the team in the process from beginning to end by conducting daily stand-ups. Additionally, step back to perform an objective analysis before recommitting for the next sprint. Not only does this increase retention and eliminate surprises, but it also alerts team members to possible deadline misses, giving them more time to take corrective action, better vision to see opportunities and upcoming deadlines, and increased performance and more consistent success.
If you take these simple steps, you’ll be off and running. With a little preparation—priming yourself and your team for a series of sprints toward the finish—you’ll ensure that everyone is on board and can adjust and thrive through change and transition, which leads to faster and better results. After all, the iterative nature of agile marketing is a process of continual improvement, and who can’t get on board with that?