The "wisdom of crowds," or crowdsourced testing, can be a powerful tool if harnessed correctly. It also can backfire when tweaking user-facing functionality in a live environment, as a couple of big-name companies discovered. Tread carefully!
Greg Avola is the CTO, developer, and cofounder of Untappd, the popular social beer network. In this interview, Greg discusses fast-paced mobile development, crowdsourced testing, and new testing tools that can help you navigate many different mobile platforms.
Global markets, quick time to market, and a feature-rich design are major drivers in determining many products’ success. Product companies and businesses with customer-facing systems are constantly on the lookout for innovative development and testing techniques to control these driving forces. One such software testing technique gaining popularity is crowdsourced testing. With its scale, flexibility, cost effectiveness, and fast turnaround, crowdsourcing brings new solutions to many testing problems. Is it a perfect solution for all product companies to leverage? Not necessarily. Rajini Padmanaban describes the best practices in implementing a crowdsourced test effort. She discusses whether or not crowdsourcing makes sense for a given product; what, when, and how to crowdsource; what risks exist; and how to mitigate the risks.