Metrics Collection and Analysis for Web Sites

[presentation]
by
Joe Polvino, Element K
Summary: 

To many organizations, the concept of metrics is foreign. Even after taking training on metrics usage, few organizations take advantage of the value metrics can bring. This paper presents the special challenges online companies face, describes a practical plan for rolling out
test metrics, and shows how test metrics collection and analysis can reduce cycle time and provide meaningful information to the development team.

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