How to Manage the Hurly-Burly Hubbub of Change


Giving yourself, and your team, the necessary time to adapt to and move on from change is the healthiest way to make sure that everyone is back on the same page in a timely manner. Learn how to avoid prolonging the necessary time to "heal" by minimizing turbulence.

Change triggers turbulence. Think about the changes you’ve experienced: Reorganizations, project cancellations. promotions, new technology, priority changes, management shake-ups, team disruptions, a move to another city (or another building or even the other side of the floor). Add to that the changes you’ve faced in your personal life. In all these changes, what was familiar vanished, along with the comfort level associated with what was familiar.

Almost any change — or even just a rumor of a change — can create turbulence, a state that may entail commotion, confusion, turmoil, disorder, unrest, instability, hurly-burly, uproar (all synonyms for turbulence) — as well as chaos, insecurity, pandemonium, upheaval, disarray, bedlam, disruption and hubbub (synonyms of the synonyms).

Who knew there were so many words that so aptly capture the turbulence triggered by change?

In coping with change, you might feel like you’ve been whacked in the head, punched in the stomach, or turned topsy-turvy. You might become preoccupied, absent-minded, forgetful, distracted or fatigued, and you might experience shock, anxiety, fear, anger or uncertainty. You might feel like you’re on a runaway roller coaster even when the turbulence is triggered by something positive (win the jackpot in the lottery and you’ll see!).

As I emphasize in my book, Changing How You Manage and Communicate Change, what’s important to understand about this turbulence is that it’s perfectly normal. It’s how people react to major change. And it takes time to play out. Therefore, it’s unreasonable to introduce a change and expect everyone to instantly adjust. They won’t.

Now here’s the key point: If your role entails introducing, managing or influencing change, how you communicate with those affected can significantly decrease — or, gulp, increase — the duration and intensity of that turbulence.

For example, you’ll increase the duration and intensity of the turbulence if you:

  • Unreasonably prod people to “get on with it already.”
  • Withhold information about what’s happening.
  • Refuse to accept that adjustment to change may entail a temporary drop in productivity.
  • Find fault with people when they make mistakes while adapting to the new way.
  • Focus entirely on the technical aspects of the change, ignoring the human aspects.

But happily, you’ll be able to minimize the duration and intensity of the turbulence if you:

  • Keep people informed about what’s happening.
  • Treat the old way with respect, recognizing that it was a place of relative comfort.
  • Acknowledge the turbulence people are experiencing and empathize with their concerns.
  • Acknowledge progress and even small successes.
  • Build trust so that those affected will be open to your ideas and advice once they’re in that turbulent state.
This is not to say you should give people all the time in the world to adjust. After all, you still have deadlines to meet and goals to achieve. But by understanding how people experience change, you’ll find it much easier to manage the hurly-burly hubbub.

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