When developing products, features, and enhancements, you have to have your customers’ best interests at heart. “We’re not just creating software,” speaker Jeff Patton said. “We’re changing the world.” You need to better understand the people you’re building things for, and the only way to do that is to spend more time with them.

It is possible to find a new, innovative use for a tool, but it’s much more likely that you’ll do better using the tool in the way its creators intended. And whenever you reach for a tool, check that it’s actually going to help solve the challenge you’re facing. This article explains why first and foremost, conversation is more important than a shiny new tool.

Mob programming is a software development approach where the whole team works on the same thing at the same time, in the same space, and at the same computer. Collaborating like this can have great benefits for everyone involved. Here, Woody Zuill details some practices his team uses to make this collaboration work for them.

The death spiral supersedes the death march in that the death march is a singular event, whereas the death spiral is systemic. It is the result of organizational dysfunction where teams march toward deadline after deadline without reflecting on or questioning if there is a better way to deliver software. There is! Take these positive steps.