The Mobile Multiplier Effect
Evolving Your Manual Processes with Automation
From a business perspective, the mobile audience is proliferating and mobile interaction is rapidly becoming the dominant channel. As more and more employees are adopting a bring-your-own-device culture and customers adopt an ever-broadening spectrum of mobile devices, organizations are realizing that effective mobile communications can reduce costs, boost revenues, improve customer satisfaction, and ultimately multiply profits.
However, the downside for companies that do not have a mobile strategy implemented is that the mobile multiplier effect is generating a huge strain across business functions, right down to traditional test and delivery teams.
Download this white paper to learn how automation can facilitate mobile testing across multiple platforms and devices, ensuring your applications work exactly as intended and providing an exceptional user experience.
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